Selena Gomez has come a long way since her Disney Channel days. In 2025, she’s not just a singer and actress—she’s a business mogul. With an impressive estimated net worth between $700 million and $1.3 billion, most of her wealth stems from her beauty empire, Rare Beauty.
Personal Information
| Field | Details |
|---|---|
| Full Name | Selena Marie Gomez |
| Date of Birth | July 22, 1992 (Age 33 in 2025) |
| Place of Birth | Grand Prairie, Texas, USA |
| Nationality | American (of Mexican & Italian descent) |
| Occupations | Actress, Singer, Producer, Entrepreneur, Mental Health Advocate |
| Known For | Wizards of Waverly Place; Rare Beauty (founder); Only Murders in the Building; Singer |
| Education | Homeschooled; earned a degree equivalent in arts (exact educational institutions not public) |
| Founded Brand | Rare Beauty in September 2020 (Cosmetics & Beauty, Inc.) |
| Rare Beauty Revenue | Approx. $300–370 million in 2023 |
| Brand Valuation | Estimated at $2–2.7 billion as of 2024–2025 |
| Estimated Net Worth | $1.3 billion (Bloomberg Billionaires Index, Sept 2024, age 32) |
| Social Media Followers | Instagram: ~420–424 million (most followed woman) |
| Major Endorsements | Puma, Louis Vuitton, Coach (once $10M deal), Gopuff investor, Wondermind co-founder |
| Film & TV Credits | Executive Producer & lead of Only Murders in the Building (Emmy/Golden Globe nominee); Emilia Pérez (Best Actress, Cannes) |
| Philanthropy | Rare Impact Fund (mental health initiative, $100M goal); UNICEF Goodwill Ambassador |
Net Worth Overview
- Bloomberg, El País, Time, The Cut: Estimate her net worth at $1.3 billion.
- Forbes, Benzinga: Offer more conservative figures around $700 million to $1 billion, citing various valuation assumptions .
Either way, Selena has joined the exclusive billion-dollar club—or is very close to it.
What Drives Her Wealth: Income Sources Broken Down
1. Rare Beauty
Launched in 2020, rapidly emerged as Sephora’s fastest-growing celebrity beauty brand. 2023 revenue: around $350–370 million. Selena owns ~51%, estimated at a valuation between $1.2–2 billion, contributing $600–700 million+ to her net worth.
2. Music & Streaming
While not her largest income, Gomez still earns from her ongoing music career: Millions from streaming her albums and singles. Hit collaborative album I Said I Love You First (2025) also provides royalties.
3. Acting & Television
Earnings from roles in Wizards of Waverly Place, Only Murders in the Building, and OSCAR-nominated film Emilia Pérez: Approximately $600,000 per episode for her Hulu series.
4. Endorsements & Brand Deals
- Major deals include: Puma: ~$30 million deal (2017). Coach: ~$10 million collaboration (2016).
- Other partnerships: Louis Vuitton, Pantene, and more.
- On Instagram, she earns $500,000–1 million per sponsored post (over 424 million followers).
5. Entrepreneurship & Investments
- Wondermind (mental health startup): Co-founded with $5 million raised and $100 million valuation.
- Serendipity Brands: Co-owner of the ice cream brand supplying philanthropic support to her mental health fund.
- Investment in brands like Gopuff and founding a cookware line with charitable proceeds.
6. Real Estate
Her property portfolio includes mansions in Encino, Studio City, Texas, and a $35 million Beverly Hills estate purchased in 2025.
Why Estimates Vary
Bloomberg & Time report her as a billionaire, factoring in Rare Beauty’s valuation. Forbes and others take a more cautious approach, placing her in the $700M–$1B range due to variable revenue multiples and market conditions.
Final Thoughts
Selena Gomez’s journey from Disney star to beauty mogul showcases a strategic mix of creative talent, high-growth entrepreneurship, and savvy investments. While her exact net worth may hover between $700 million and $1.3 billion, her majority ownership in Rare Beauty—and expansion into health tech and real estate—cements her status as one of the wealthiest young celebrities today.
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