In the age of brand empires and lifestyle ventures, celebrities aren’t just sticking to screens and stages — they’re heading straight for the kitchen. Whether they’re passionate foodies, savvy entrepreneurs, or simply in love with the hospitality industry, many A-listers have found massive success running restaurants.
But not all celebrity-backed eateries are mere vanity projects. Some have become award-winning establishments, fan-favourite hotspots, and multimillion-dollar businesses in their own right. In this article, we spotlight the most successful celebrity-owned restaurants — and why they’re winning in a competitive culinary scene.
1. Wahlburgers – Mark Wahlberg & Family
Celebrity Owner: Mark Wahlberg, Donnie Wahlberg, Paul Wahlberg
- Founded: 2011
- Headquarters: Hingham, Massachusetts
- Net Worth Estimate: Over $100 million (brand valuation)
What started as a family burger joint quickly turned into a nationwide fast-casual franchise. Wahlburgers, owned by actor Mark Wahlberg and his brothers, now has dozens of locations across the U.S., Canada, and even Germany.
TV reality show (“Wahlburgers”) helped boost brand awareness. High-quality comfort food at accessible prices. Authentic family-driven narrative behind the brand.
Wahlburgers has become one of the most profitable celebrity-led food ventures, mixing great burgers with even better branding.
2. Nobu – Robert De Niro
Celebrity Owner: Robert De Niro
- Co-founders: Chef Nobu Matsuhisa, Meir Teper
- Founded: 1994
- Global Locations: Over 50 (including Nobu Hotels)
- Estimated Brand Value: $1 billion+
One of the most luxurious and recognised names in fine dining, Nobu combines high-end Japanese-Peruvian cuisine with upscale hospitality. Legendary actor Robert De Niro partnered with Chef Nobu Matsuhisa to create what would become a global empire.
Secret to its success:
- World-class sushi and fusion dishes.
- Strategic expansion into hotels and exclusive experiences.
- Celeb appeal — loved by A-listers, often seen at premieres and parties.
Nobu has gone beyond a restaurant—it’s a full-fledged lifestyle brand, and De Niro is a major player in its worldwide growth.
3. Tagine – Ryan Gosling
Celebrity Owner: Ryan Gosling
- Location: Beverly Hills, California
- Cuisine: 🇲🇦
- Opened: 2004
Ryan Gosling may be a Hollywood heartthrob, but he’s also part-owner of Tagine, an intimate Moroccan restaurant tucked away in Beverly Hills. It’s known for romantic lighting, cozy vibes, and authentic North African cuisine.
Why it thrives:
- Unique concept in a city filled with fusion and sushi.
- Quiet luxury — it’s more about food than fame.
- Loyal following, especially among date-night diners.
Tagine’s long-running success is a testament to Gosling’s quiet investment and quality control over flashy promotions.
4. The Spotted Pig (now closed) – Jay-Z (former investor)
Celebrity Owner: Jay-Z (investor)
- Location: New York City
- Status: Closed in 2020, but once a critical darling
While no longer open, The Spotted Pig was a major part of the celeb-owned restaurant conversation. With investors like Jay-Z and backers from Mario Batali’s empire, it earned a Michelin star and a cult following in the 2000s.
Key achievements:
- Michelin Star for its upscale gastropub menu.
- Major media acclaim, including from The New York Times.
- Frequent celeb sightings and packed tables.
Its closure followed controversy unrelated to Jay-Z, but its legacy remains as one of the early examples of hip, celebrity-invested eateries that actually delivered on the plate.
5. Chicken + Beer – Ludacris
Celebrity Owner: Ludacris
- Location: Atlanta Airport (Concourse D)
- Cuisine: Southern comfort food
Rapper and actor Ludacris turned his love of Southern eats into Chicken + Beer, a restaurant named after his 2003 album. Located inside Atlanta’s bustling airport, it offers travelers a true taste of Georgia soul food.
What sets it apart:
- Clever name with strong brand identity.
- Airport location means steady, captive foot traffic.
- Delicious, consistently praised menu (try the fried chicken and collard greens!).
Chicken + Beer proves that location and niche matter, even in celebrity dining ventures.
6. Saints & Sinners – Channing Tatum
Celebrity Owner: Channing Tatum
- Location: New Orleans, Louisiana
- Theme: Burlesque-inspired bar and restaurant
Launched in 2012, Saints & Sinners is inspired by the wild, seductive energy of New Orleans. With a cheeky vibe and over-the-top decor, it blends Southern hospitality with showbiz flair.
Unique appeal:
- Strong tourist draw in the French Quarter.
- Bold, fun concept that’s true to Tatum’s personality.
- Special events and theme nights that drive foot traffic.
It’s not fine dining, but it’s fun — and profitable.
7. 21 Greenpoint – Bill Murray (partial owner)
Celebrity Owner: Bill Murray
- Location: Brooklyn, New York
- Vibe: Neighborhood American bistro
Known for keeping a low profile, Bill Murray quietly became a co-owner of 21 Greenpoint, a laid-back, farm-to-table spot in Brooklyn. The restaurant reflects his eclectic and approachable personality.
What makes it work:
- Simple, seasonal American menu.
- Cozy, community-focused design.
- Strong local following, even without much celebrity hype.
Proof that not all celebrity spots rely on glitz — great food and local charm can go a long way.
Final Thoughts
Celebrity-owned restaurants aren’t just about star power. The ones that last and earn millions have authenticity, quality food, strategic partnerships, and a clear brand story. Whether it’s Robert De Niro’s Nobu empire or Ludacris’ soul food spot in an airport terminal, these ventures show that when celebrities take hospitality seriously, the results can be mouthwatering — and highly profitable.
Leave a Reply