Jenn Im, the Korean‑American fashion influencer behind the YouTube channel ClothesEncounters (now simply imjennim), rose to fame through her video essays on style, beauty, and everyday life. Over the last 15 years, she expanded into entrepreneurship and built a diversified income portfolio. In 2025, her estimated net worth is approximately $350,000 to $1 million, supported by sponsored content, video revenue, brand collaborations, and her former fashion label.
| Field | Details |
|---|---|
| Full Name | Jennifer Dohee Im (professionally known as Jenn Im) |
| Date of Birth | September 22, 1990 (Age 34 in 2025) |
| Place of Birth / Upbringing | Los Angeles, California, USA; raised by immigrant parents of South Korean origin |
| Nationality / Ethnicity | American (Korean-American) |
| Education | Graduated University of California, Davis with a B.A. in Communication Studies (2013) |
| YouTube Career | Creator of ClothesEncounters since 2010 (later rebranded as imjennim); over 3.1M subscribers and 360M+ views as of 2022 |
| Fashion Label | Founder of Eggie (gender-neutral, Korean-inspired streetwear); launched in 2017 and closed in 2021 after 18 collections |
| Makeup Collaboration | Released a beauty collection with ColourPop in 2016, titled “Jenn Ne Sais Quoi” |
| Personal Life | Married to Ben Jolliffe (former drummer) in 2017; they separated in 2024 but continue to co-parent their son Lennon (b. Sept 2021) |
| Children | Son named Lennon, born September 2, 2021 |
| Estimated Net Worth | $2–3 million as of 2024–2025, based on YouTube ad revenue, brand partnerships, and earnings from Eggie and ColourPop launch |
| Physical Stats | Height: ~5 ft 1 in (~155 cm); Weight: ~49 kg (108 lbs) |
| Major Brand Collaborations | Worked with brands like Calvin Klein, Levi’s, Macy’s, Clinique; featured in Forbes’ “Top Influencers in Fashion” (2017) |
Estimating Her Net Worth
Popular estimates put Jenn’s net worth around $350,000 based on ad revenue and influencer partnerships. Other sources offer slightly higher evaluations (up to $1 million) considering long-running brand deals and merchandise sales from her defunct label, Eggie.
Income Sources Breakdown
1. YouTube Ad Revenue
Jenn’s YouTube channel has over 3.1 million subscribers and more than 360 million lifetime views.
Despite fluctuations, analytics from HypeAuditor in mid-2025 estimate her monthly YouTube ad revenue between $2,393 and $3,278, translating to around $29,000–$39,000 annually.
2. Instagram Sponsorships
Jenn’s Instagram (@imjennim) has approximately 1.8 million followers, with an engagement rate around 1.16%. Estimated earnings per sponsored post range from $300–700, and total annual income from Instagram collaborations sums to roughly $14,000–29,000.
3. Brand Collaborations & Endorsements
Over her career, Jenn has worked with major brands like Calvin Klein, Levi’s, Clinique, ColourPop (2016’s “Jenn Ne Sais Quoi” collection), Macy’s, and Samsung. These collaborations vary in structure but are consistent with her reputation as an early industry influencer.
4. Fashion Label – Eggie (2017–2021)
Jenn launched Eggie, a gender-neutral clothing line, in 2017. The brand sold out instantly and produced 18 well-received collections before its closure in 2021 . While earnings from Eggie are not publicly detailed, the label bolstered her income and visibility during its run.
Estimated Income Table
| Income Source | Annual Estimated Earnings |
|---|---|
| YouTube Ad Revenue | $29,000 – $39,000 |
| Instagram Sponsored Posts | $14,000 – $29,000 |
| Brand Collaborations & Deals | Varies (mid five‑figures total annually) |
| Earnings from Eggie (historical) | Moderate (2017–2021 brand revenue) |
| Estimated Net Worth (2025) | $350,000 – $1,000,000 |
What Drives Her Brand Value
Jenn Im was among the first wave of digital creators who pushed style and authenticity into mainstream influencer culture. Her early content, focusing on thrifting, affordable fashion, and minimalist beauty, resonated with an engaged young audience. Though in recent years audiences have commented that her posts feel more sponsorship-heavy and less personal, her long-standing reputation continues to attract brands and viewers.
Her brand value comes from trust built over a decade, editorial design skills, and strategic diversification—from clothing to beauty and motherhood topics.
What’s Next for Jenn Im?
Jenn stepped away from Eggie in 2021 to focus on motherhood and life after her career’s peak phase. In 2024, she announced a separation from her husband Ben Jolliffe.. While the personal chapter evolves, she continues producing content, occasionally collaborating with fashion and lifestyle brands, and potentially exploring new entrepreneurial directions.
Her ability to pivot while preserving authenticity—now sharing parenting content and reflective storytelling—suggests evolving monetisation models beyond ads. If she chooses to re-enter fashion or develop product lines aligned with her evolving identity, her influence could turn into fresh business ventures.
Final Thoughts
Jenn Im’s story reflects early influencer entrepreneurship: building a platform from community and transparency, extending it into fashion, and sustaining revenue through multi-platform content. While her net worth reflects modest financial scale, her impact remains significant in the evolution of fashion and lifestyle content creation.
She once represented the peak of creator commercialisation with Eggie; today, she navigates new chapters in parenting, storytelling, and selective brand alignment. That adaptability keeps her legacy visible—even beyond view counts and sponsorships.
