Naomi Neo’s Net Worth and Income Sources

Category	Details
Full Name	Naomi Neo
Date of Birth	January 25, 1996
Age (as of 2025)	29 years old
Place of Birth	China
Nationality	Singaporean
Ethnicity	Chinese
Religion	Christianity
Zodiac Sign	Aquarius
Height	165 cm (5 ft 5 in)
Weight	48 kg (105 lbs)
Education	Diploma in Arts Management, Nanyang Academy of Fine Arts (2016)
Profession	Content Creator, Entrepreneur, Influencer
Spouse	Han (married in March 2018)
Children	Son: Kyzo (born June 2018); Daughter: Zyla Rey (born January 2021)
Notable Brands	NNCHANTED (jewelry line), nnpower (wellness brand)
Social Media	YouTube: Naomi Neo; Instagram: @naomineo_; TikTok: @naomineo
Net Worth (2025)	Estimated between $800,000 and $3 million
Notable Facts	Adopted from China; revealed adoption in 2022; previously dated JianHao Tan

Naomi Neo, a prominent Singaporean content creator and entrepreneur, has transformed her online presence into a thriving business empire.

As of 2025, her estimated net worth ranges between $2 million and $5 million. This reflects her success in digital content creation, brand partnerships, and entrepreneurial ventures. 

Net Worth Overview

Naomi’s wealth is derived from multiple income streams:

• Social Media Earnings: She earns a substantial six-digit annual income. This is because she has monthly earnings in the five-digit range, primarily from sponsored content on platforms like Instagram and YouTube. 
• Entrepreneurship: Her ventures, including the accessories brand NNCHANTED and wellness brand nnpower, contribute significantly to her income. 
• Investments: Naomi has made strategic investments. This also includes a reported $5.8 million bungalow in Singapore’s District 21. 

Social Media Influence

Naomi’s digital footprint is impressive:

• Instagram: With over 991,000 followers, she earns an estimated $7,700 to $10,500 monthly from sponsored posts. 
• YouTube: Her channel, boasting approximately 495,000 subscribers, features content ranging from lifestyle vlogs to parenting experiences. 

Her engaging content and authentic storytelling have solidified her status as a leading influencer in Southeast Asia.

Entrepreneurial Ventures

Beyond content creation, Naomi has ventured into business:

• NNCHANTED: This is her accessories brand offering a range of fashion items.
• nnpower: Naomi’s holistic wellness brand focusing on self-care products.

These ventures showcase her entrepreneurial spirit and commitment to diversifying her income streams. They have also expanded her revenue sources.

Lifestyle and Assets

Naomi’s success is reflected in her lifestyle choices:

• Real Estate: She reportedly purchased a luxurious bungalow worth at least $5.8 million in Singapore’s District 21. 
• Automobiles: Her collection includes high-end vehicles like a Lamborghini Huracán and a Mercedes C-Class. 

These assets underscore her financial acumen and taste for luxury.

Personal Life

Born on January 25, 1996, Naomi is married to Han. They have two children: Kyzo and Zyla Rey.  She often shares glimpses of her family life on her social media, resonating with many young parents and followers.

Future Prospects

Naomi Neo’s trajectory suggests continued growth:

• Digital Expansion: With her strong online presence, she is poised to explore new content formats and platforms.
• Business Growth: Her existing brands have the potential for regional expansion, hence tapping into new markets.

Her adaptability and business savvy position her for sustained success in the evolving digital landscape.

Naomi Neo’s journey from a teenage blogger to a multifaceted entrepreneur exemplifies the potential of digital platforms in building personal brands and businesses. Her story serves as an inspiration for aspiring influencers and entrepreneurs alike.