Khaby Lame’s Net Worth and Income Sources

AttributeDetails
Full NameKhabane Lame
NicknameKhaby Lame
Date of BirthMarch 9, 2000
Age25 years old (as of 2025)
Place of BirthSenegal
NationalitySenegalese, Italian
ReligionIslam
Languages SpokenItalian, French
Height6 feet 1 inch (185 cm)
Weight75 kg (165 lbs)
Eye ColorDark Brown
Hair ColorBlack
Marital StatusDivorced (married Wendy Thembelihle Juel in November 2023; marriage ended by May 2024)
PartnerZaira Nucci (as of 2025)
ResidenceMilan, Italy
ProfessionSocial Media Influencer, Content Creator
TikTok Handle@khabylame
Instagram Handle@khaby00
YouTube Handle@khabylame
Notable AchievementsMost-followed TikTok user (since June 2022), Judge on Italia’s Got Talent (2023), Multi-year partnership with Hugo Boss (2022), Special guest at Venice Film Festival (2021)
Film AppearancesVoice cameo in Black Panther: Wakanda Forever (2022), Cameo in Bad Boys: Ride or Die (2024), Starred in mini-series Khaby Is Coming to America (2024)
Public ImageKnown for his silent comedy skits simplifying overly complicated “life hacks”

Khaby Lame’s journey is nothing short of incredible. From working in a factory to becoming one of the biggest names on social media, he’s truly made a global impact.

As of 2025, his net worth is estimated to be around $40 million—double what it was just a year ago. His rise highlights just how powerful social media can be when it comes to turning internet fame into real financial success.

Khaby Lame’s Net Worth

Khaby Lame’s journey to wealth is a testament to the power of digital platforms. His net worth has grown substantially, reflecting his widespread popularity and business acumen.

In 2024, Forbes ranked him among the top creators, with earnings from brand deals and social media partnerships contributing significantly to his fortune.

Primary Income Sources

1. TikTok and Instagram Endorsements

Khaby’s silent, expressive videos have captivated millions, leading to lucrative brand partnerships. He reportedly earns up to $750,000 per sponsored post on TikTok and Instagram .

His massive following (over 160 million on TikTok and 80 million on Instagram) makes him a prime influencer for brands targeting global audiences.

2. Brand Collaborations

Khaby has partnered with high-profile brands like Hugo Boss, Fortnite, and Sony Pictures. These collaborations include appearances in ad campaigns and product lines, such as his quirky cooking tools sold at Walmart . His association with these brands has further solidified his status as a global influencer.

3. Merchandise Sales

Through his online store, KhabyShop, Khaby sells a range of merchandise, including apparel and novelty items. The success of these products reflects his brand’s popularity and his ability to monetize his image effectively.

4. Media Appearances and Cameos

Khaby has expanded his reach into film and television. He made a cameo in Bad Boys Ride or Die and voiced a character in Black Panther: Wakanda Forever. Additionally, he serves as a judge on Italia’s Got Talent, diversifying his income streams and increasing his visibility.

5. Investments and Business Ventures

Beyond entertainment, Khaby has invested in tech startups and real estate, demonstrating his entrepreneurial spirit. These ventures contribute to his diversified income portfolio and long-term wealth accumulation.

Global Influence and Lifestyle

Khaby’s rise to fame is not just about financial success but also about cultural impact. His content transcends language barriers, making him a universally recognised figure. Despite his wealth, he maintains a modest lifestyle, often focusing on using his platform for positive change.

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